Introduction to Negotiation: A Strategic Playbook for Becoming a Principled and Persuasive Negotiator | Online Course Support

Aisha wants to buy a house. The seller has asked for $500,000 and seems eager to sell. The house has been on the market for some time. Which of these opening offers do you think will lead to the lowest selling price?


The numbers $499,999 and $450,000 don’t have the effect of starting with a low anchor. The problem with $400,000 is that a round number tends not to convey any stickiness. $402,500 is both precise and provides a low anchor. Thus, even though it is higher than $400,000, it should lead to a lower final outcome. For more information

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