Fundamentals of Social Media Advertising | Online Course Support

Let’s say two skateboard companies are competing in an auction to show one person, named Daniel, an ad. Daniel lives in Denver. Company One targeted people who like skateboarding who live near the Rocky Mountains in Colorado. Company Two is targeting all men who like to skateboard in the U.S.

4. Question 4 Let’s say two skateboard companies are competing in an auction to show one person, named Daniel, an ad. Daniel lives in Denver. Company One targeted people who…

Fundamentals of Social Media Advertising | Online Course Support

What action would a business want its customers to take if it selects “Promote Your Page”  as its campaign objective when creating an ad on Facebook?

9. Question 9 What action would a business want its customers to take if it selects “Promote Your Page”  as its campaign objective when creating an ad on Facebook? 1 / 1 point…

Fundamentals of Social Media Advertising | Online Course Support

Which success metric should you monitor if you choose the ad object “Promote Your App” for your Facebook business page?

8. Question 8 Which success metric should you monitor if you choose the ad object “Promote Your App” for your Facebook business page? 1 / 1 point   Number of website visits Number…

Fundamentals of Social Media Advertising | Online Course Support

You just opened a thrift store in your town and are looking to utilize your Facebook Business page to reach people around your brick-and-mortar business. Which Facebook Ads Manager objective should you choose?

5. Question 5 You just opened a thrift store in your town and are looking to utilize your Facebook Business page to reach people around your brick-and-mortar business. Which Facebook…

Fundamentals of Social Media Advertising | Online Course Support

Let’s say you have a catering business that you’re promoting an Instagram post for. There are too many tiered catering options for you to list on Instagram, so you need to direct customers to a separate page. Your promoted post should direct them towards:

1. Question 1 Let’s say you have a catering business that you’re promoting an Instagram post for. There are too many tiered catering options for you to list on Instagram,…

Fundamentals of Social Media Advertising | Online Course Support

Let’s say you own an online specialty kitchenwares store. You want to get more people to sign up for your new newsletter that gives cooking techniques and highlights new products. Which Facebook Ads Manager objective should you choose for your campaign?

6. Question 6 Let’s say you own an online specialty kitchenwares store. You want to get more people to sign up for your new newsletter that gives cooking techniques and…

Fundamentals of Social Media Advertising | Online Course Support

True or false? After creating an ad, you submit it for review to make sure that it meets Instagram’s Advertising Policies. 

4. Question 4 True or false? After creating an ad, you submit it for review to make sure that it meets Instagram’s Advertising Policies.  1 / 1 point   True False    …