Managing Data Analysis | Online Course Support

You are building a web site and are A/B testing two different designs for the site. You want to know which designs lead to people taking a certain action on your web site (e.g. buying a product, clicking a button). The tests for the different designs are conducted separately over time because you do not want there to be two different versions of the web site available at any given time.

 
 
 
 

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