Which of the following is not a tactic of “judo strategy”?
5. Question 5 Which of the following is not a tactic of “judo strategy”? 1 point Develop a theory for why the incumbent will be reluctant to immediately compete…
What is a characteristic of the “Wizard of Oz” approach to prototyping services?
10. Question 10 What is a characteristic of the “Wizard of Oz” approach to prototyping services? 1 point Half of the consumers are given one treatment and the other…
What type of prototype would be a good candidate for the initial prototype?
9. Question 9 What type of prototype would be a good candidate for the initial prototype? 1 point Interactive and medium/high fidelity Static and of low/medium…
Which of the following is a disadvantage associated with the ODM (“original design manufacturer”) approach?
6. Question 6 Which of the following is a disadvantage associated with the ODM (“original design manufacturer”) approach? 1 point The outsourcing firm has little control over the end…
What is a common downside of convenience samples compared to other survey methods:
2. Question 2 What is a common downside of convenience samples compared to other survey methods: 1 point It is difficult to generate enough interest for a large sample…
What is one advantage of throwaway prototyping?
8. Question 8 What is one advantage of throwaway prototyping? 1 point Only the features that are well understood are built and tested All answers are true …
True or False? If your enterprise’s advantage comes from a unique, proprietary design, then it needs to own the design.
7. Question 7 True or False? If your enterprise’s advantage comes from a unique, proprietary design, then it needs to own the design. 1 point True False
What is the benefit of building prototypes?
5. Question 5 What is the benefit of building prototypes? 1 point They demonstrate that you can successfully implement the idea They communicate what you are doing to…
What is the best method to approach survey questions on pricing/features?
4. Question 4 What is the best method to approach survey questions on pricing/features? 1 point Von Westendorp Conjoint analysis Pricing ladder Open-ended questions
Which of the following is a best practice when developing survey questions?
3. Question 3 Which of the following is a best practice when developing survey questions? 1 point Being careful with open-ended questions Only using Yes/No questions to qualify/sort…