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The “pull” approach to innovation starts with the ____; the “push” approach to innovation starts with the ____.
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What statement does this quote of Guy Kawasaki prove? (choose 2) If we had asked the customers in 1983 what they needed they would have said: “I need a bigger faster cheaper Apple II”. No one would have said: “Give us the cute little graphics toy that was slow; that had no software (thanks to me); that couldn’t use any industry standards; that had a little mouse instead of cursor keys; that had a graphical user interface with a trash in the bottom right corner”. (editor’s note: that’s what Apple did)
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