29. Question 29 A candy company creates a campaign to increase sales of its candies through its website. Which metric should the company use to evaluate the success of the…
26. Question 26 Which of the following ad account settings helps you control your total ad costs and will pause your ads after a certain spending limit is reached? 1 / 1 point…
25. Question 25 Which type of major ad placement places your ads before, during or after video content? 1 / 1 point Search Messages In-Stream In-Article Correct! The In-Stream placement…
24. Question 24 A retail business is launching a new shoe line with eight different style and color combinations. All styles must be shown to the audience. However, the business…
23. Question 23 Who do businesses try to reach with a lookalike audience? 1 / 1 point People who have visited the website of the advertiser People who have indicated certain interests…
21. Question 21 A business wants to acquire new customers and increase sales. Which strategy should the business select? 1 / 1 point Use the Engagement objective to interact with its audience…
20. Question 20 A brand has a new goal to get more people to see, share, like and comment on individual posts on Facebook and Instagram. Which campaign objective is…
19. Question 19 A bank releases a mobile banking app and wants to increase app downloads with its new customers. Which campaign objective should the bank use? 1 / 1 point App…
18. Question 18 Which part of the Facebook total value ad auction equation tells you how much an advertiser is willing to pay to achieve their desired outcome? 1 / 1 point …
12. Question 12 If you select Store Traffic as your campaign objective, what are you hoping your audience will do? 1 / 1 point Visit your store in-person Make a purchase View…
