7. Question 7 Which KPI estimates how many people would remember seeing your ad if they were asked within two days? 1 / 1 point Post Engagements Estimated Ad Recall Lift Cost…
3. Question 3 An advertiser is looking to change an ad campaign’s budget. Where should the advertiser navigate in Ads Manager? 1 / 1 point Ad account level Campaign level …
7. Question 7 Which KPI measures how many times someone clicked an ad to reach your website? 1 / 1 point Estimated Ad Recall Lift Landing Page Views Post Engagements Conversion Events…
2. Question 2 A men’s retail business is launching a new shoe line with eight different style/color combinations. All styles must be shown to the audience. However, the business doesn’t…
1. Question 1 Which ad format is designed to reflect the way people actually consume video—from bite-sized videos they watch on the go, to longer video styles they watch on…
8. Question 8 A new menswear brand company delivers a campaign to generate maximum awareness among new potential customers. Which metric should the company use to evaluate the success of…
7. Question 7 Which KPI measures all reactions, comments, shares and clicks on your post? 1 / 1 point Conversion Events Estimated Ad Recall Lift Landing Page Views Post Engagements …
6. Question 6 What is a valid reason that an ad would be rejected by Facebook? 1 / 1 point The link to the landing pages included content that was relevant to…
5. Question 5 You design a PSA ad for a campaign that raises awareness about the dangers of drunk driving, and your image is a photo of a dead body…
4. Question 4 True or False? Facebook machine learning optimizes for image and text ads, so you don’t need to click through the different previews of the ad in different…
