Imagine that electronics developer Samsung produces and sells seat-back screens to budget airline Easyjet to install in the chairs of its airplanes for passengers to be able to just watch films and series during a flight.

Imagine that electronics developer Samsung produces and sells seat-back screens to budget airline Easyjet to install in the chairs of its airplanes for passengers to be able to just watch films and series during a flight.

What innovation types best describe these screens?