What are the benefits of Facebook pixel? (Choose all that apply)
13. Question 13 What are the benefits of Facebook pixel? (Choose all that apply) 1 / 1 point Helps advertisers reach the right people Correct! The Facebook pixel helps advertisers…
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What action would a business want its customers to take if it selects Conversions as its campaign objective?
11. Question 11 What action would a business want its customers to take if it selects Conversions as its campaign objective? 1 / 1 point Like a post Provide an email address…
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Which type of budget in Ads Manager lets you control how much money you spend on each ad set?
10. Question 10 Which type of budget in Ads Manager lets you control how much money you spend on each ad set? 1 / 1 point Campaign Budget Optimization Ad Set budget…
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Which Facebook roles are able to manage an ad account? (Choose all that apply)
7. Question 7 Which Facebook roles are able to manage an ad account? (Choose all that apply) 1 / 1 point Administrator Correct! The administrator has full access to the…
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What is the first step required to establish a business presence on Facebook?
6. Question 6 What is the first step required to establish a business presence on Facebook? 1 / 1 point Create an ad Create a page Create an event Create a post…
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What can a boosted post help an advertiser achieve?
5. Question 5 What can a boosted post help an advertiser achieve? 1 / 1 point Review actions on the business website Measure the number of purchases on the business website Have…
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What can public figures, businesses, brands, organizations and nonprofits create on Facebook to establish a presence and connect with an audience?
1. Question 1 What can public figures, businesses, brands, organizations and nonprofits create on Facebook to establish a presence and connect with an audience? 1 / 1 point Event Profile Page Group…
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You have created a campaign with multiple ad sets and individual ads. You want to know the amount spent on a specific ad set. Where can this be found?
28. Question 28 You have created a campaign with multiple ad sets and individual ads. You want to know the amount spent on a specific ad set. Where can this…
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What can you estimate when creating a brand awareness campaign?
27. Question 27 What can you estimate when creating a brand awareness campaign? 1 / 1 point Ad recall lift Link clicks Conversions Likes Correct! A brand awareness campaign can…
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Where can an advertiser create a Custom Audience or Lookalike Audience?
22. Question 22 Where can an advertiser create a Custom Audience or Lookalike Audience? 1 / 1 point Campaign Planner Page Insights Audiences Audience Insights Correct! Audiences is where you…