Why is the management of value chain important in the heritage management?
2. Question 2 Why is the management of value chain important in the heritage management? 1 / 1 point To better understand the value of the products sold or offered by the…
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Why is digital transformation in cultural organizations important?
1. Question 1 Why is digital transformation in cultural organizations important? 1 / 1 point To allow access through personal devices and decrease the number of cultural institutions open to the public….
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Digital transformation is a useful strategy to:
5. Question 5 Digital transformation is a useful strategy to: 1 / 1 point find innovative ways to engage visitors. attract elder segments of the population. save money and time
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What is the combination of primary and secondary activities important for?
4. Question 4 What is the combination of primary and secondary activities important for? 1 / 1 point To make profits to be divided with the shareholders of the institution. To…
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Activities in a cultural institutions could be divided in:
3. Question 3 Activities in a cultural institutions could be divided in: 1 / 1 point Expensive and cheap. Primary and secondary. Internal and outsourced.
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Once a manager has understood the needs and wants of the markets and has effectively met their demand, what is a possible threat to customer satisfaction?
2. Question 2 Once a manager has understood the needs and wants of the markets and has effectively met their demand, what is a possible threat to customer satisfaction? 1 point…
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What is the GAP model useful for?
1. Question 1 What is the GAP model useful for? 1 / 1 point Better understanding when and where visitor dissatisfaction happens Solving internal coordination issues among staff members Reaching…
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How can you create “promoters” of your organization?
5. Question 5 How can you create “promoters” of your organization? 1 / 1 point You should create the best product in terms of feature, price, and quality. By implementing the…
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Imagine a manager of a cultural institution which is facing “customer dissatisfaction.” What should he or she do?
3. Question 3 Imagine a manager of a cultural institution which is facing “customer dissatisfaction.” What should he or she do? 1 / 1 point Increase the services offered to customers …
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What is customer satisfaction?
1. Question 1 What is customer satisfaction? 1 / 1 point The feeling that a customer has before entering a cultural institution The positive difference between what the consumer expects and…