Why might a firm choose to occupy a generally unprofitable niche?
An analysis of the industry and firm might reveal that it is perfectly poised to generate rents in that niche.
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Introduction to Negotiation: A Strategic Playbook for Becoming a Principled and Persuasive Negotiator | Online Course Support
Preamble: The questions on this quiz are meant to test whether you have watched all the material and understand the concepts presented in Module 3. If you are reading this, I hope that means you’ve had a chance to look over the questions in advance (provided in the Preview of Mastery Quiz 3) and so you know what to expect.
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