What is the reasoning behind intertemporal pricing?
This is true. Intertemporal pricing suggests that firms initially set high prices to sell to customers with a high willingness to pay. Afterwards, firms should decrease the price to reach consumers with a lower willingness to pay.
This is true. Intertemporal pricing suggests that firms initially set high prices to sell to customers with a high willingness to pay. Afterwards, firms should decrease the price to reach consumers with a lower willingness to pay.