3. Question 3 The lectures this week argue that the very finest American advertising at this point in time is that produced 1 point a. for Budweiser b….
9. Question 9 Which of the following is/are true of Benjamin Franklin? 1 point a. printed the same ad repeatedly for a while b. offering foreign-produced goods in…
7. Question 7 Prior to the emergence of advertising agencies in America in the 1860s, salesmanship was widely used to promote products. Which of the following pre-date the emergence of…
6. Question 6 Salesmanship is more ____________ than advertising. 1 point a. effective b. preferred c. interpersonal d. democratic e. understandable
5. Question 5 The definition of advertising as “salesmanship in print” needs updating to include 1 point a. the Internet b. radio c. newspapers d. both…
1. Question 1 The lecture argues that which of the following is the preferred definition of advertising for this course? 1 point a. the official art of capitalist society…
