Question 1
Assume you have a data set that summarizes a marketing campaign with information related to prospective customers. The data set contains 100 observations with several columns that summarize information about the prospective customer. It also has a column that flags whether the prospect responded or not.
In this example, “Yes” or “No” are the possible values of the:
Question 2
Assume you have a data set that summarizes a marketing campaign with information related to prospective customers. The data set contains 100 observations with several columns that summarize information about the prospective customer.
In this context, observation is a synonym of:
Question 3
Assume you have a data set that summarizes a marketing campaign with information related to prospective customers.
A machine learning model that predicts response, is using the column Responded as a:
8. Question 8 In the real world… 1 / 1 point Product markets are perfectly competitive. Businesses rarely have a competitive advantage. Average industry returns vary even after controlling for…
3. Question 3 As an Agile project manager, why is it important to value customer collaboration over contract negotiation? Select all that apply. 1 / 1 point It reinforces that customer satisfaction…
5. Question 5 True or False? It is safest to not to let your children help out in the garden. 1 point True False
5. Question 5 What can a boosted post help an advertiser achieve? 1 / 1 point Review actions on the business website Measure the number of purchases on the business website Have…
5. Question 5 What are performance funnels? 1 / 1 point Performance funnels track a company’s success in securing customer data and performance behavior. Performance funnels track the number of to clicks…
